Situation:
A relatively new, fast-growing company offering local phone, cable television, broadband and ISP services was seeking to capture market share from long-entrenched competition, which had virtual monopolies in the market place.
Approach:
Using our proprietary methodology, we were able to link operational metrics to customer experiences in order to enhance customer retention and acquisition in several different markets.
Change:
Based on our analysis, we were able to implement a number of changes – some subtle, some revolutionary – in order to help the company garner and retain a stellar reputation, threatening their well-established competitors. These included: